When you implement a new employee health benefit, you want to make sure employees engage with it. That’s why the launch is so important: it’s a crucial moment to educate and excite your workforce about the strategy and all that it offers.
So, we’ve set out some advice to help you design the most effective launch for your new strategy. In our health and wellbeing guide, you will learn:
- Why the launch of your new strategy is so important
- Who to target in your launch activities
- How to encourage employees to feel a sense of ownership over the strategy by involving them in the early stages of the launch
- How to plan a range of launch activities to cover every aspect of your strategy
In this guide you’ll also find a full case study detailing how we applied this framework to successfully launch our own internal strategy ‘Working Well, Living Better’ at Benenden Health.