Waterloo disruption: How to keep workers connected

James Campanini
GM International, BlueJeans
Blue Jeans
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With commuters at Waterloo station facing up to 4 weeks of travel chaos due to engineering works, now is the time for businesses to follow the innovative few and invest in flexible working alternatives, to ensure their workforce does not have to rely on trains to get work done. Earlier this year rail fares increased at an average of 2.3% across the country, a flexible workforce is not just a happy one, but a wealthier one too.

In the past, businesses have worried that flexible working could lead to disengaged employees and reduced productivity. Thanks to modern technology however, working remotely is now just as effective as working in the office. With, smartphones, integrated applications and cloud-based document storing, employees working remotely are at no disadvantage. Live video communication also has the power to bring face to face communication and collaboration between colleagues, customers and prospects so that employees can continue to build strong relationships regardless of whether they’re in the office, at a coffee shop, or at home.

With recent research having shown that 86% of employers experience demand for flexible working, there is a clear appetite amongst the workforce to work remotely. As the business world globalises, and demand for seamless collaboration grows, the technology businesses choose to implement will also shift. The need for tools like video meeting technology that remove geographical boundaries will be crucial to flexible staffers.

With the events at Waterloo causing havoc for day to day commuters, one misconception about remote work is that it hinders collaboration. In my experience, the inverse is more likely: offices hinder independent work. Thanks to great advances in technology, live video is now just the same as meeting face-to-face, when combined with cloud-based document sharing tools, there really isn’t any difference to working within an office.

About James Campanini

James Campanini Blue Jeans

James joined BlueJeans with over 22 years networking experience following a successful 17 years spent at Cisco Systems. While at Cisco he held various Senior Sales and Partner Management positions and was Managing Director for the WebEx Web conferencing business in EMEA and LATAM for three years, where he was successful in driving the WebEx SaaS growth and developing a strong Partner Led strategy. Most recently James was responsible for Cloud Strategy and Sales across Cisco EMEA, developing the ecosystem, programmes and GTM for Cloud services across the region.

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