17 May 2017

5 steps to increased employee engagement through personalized and targeted emails

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In our Poppulo Inside IC Global Survey, 99% of 700+ internal communicators said they use email to communicate with their workforce. However, only 28% personalize any element of their messaging.

In this guide, you will learn how to increase engagement with your campaigns through the use of personalization and content targeting. Putting this strategy in place, you will be able to send the right information, to the right employee – at the right time.

What you'll learn

Tags: Employee engagement, Employee relations

Poppulo is the global leader in employee communications software and advisory services, partnering with many of the world’s most successful corporations, such as Nestlé, LinkedIn, Rolls-Royce and Experian. For more, see Poppulo.com