I don’t get it.

I’ve been writing about recruitment for years now and you do kind of assume that the basics have been covered… everyone already knows that “recruitment is a two-way street” and that it’s “your job to sell the company to candidates.”

Or do they? Unfortunately, it appears not.

Heaps of the best candidates are still rejecting job offers because they were put off at the interview.

And here are five of the most common reasons why…

1.The interviewer was just horrible.

I was a bit shocked after a conversation I had with a recruiter recently. She (actually) said…

“Yes, but I just love to watch my candidates squirm.”

And to be honest, she’s not the only one.

There are a fair few people out there who take an intimidating approach to interviewing, justifying their behaviour by saying “it shows how well they can cope under pressure.” (Power trip…)

Does it really though? Or does it just make you look like a d*ck?

This kind of behaviour includes…

Horrendous! But it still happens.

Interviews should be based on a mutual respect for each other. You’ve both (hopefully) made a lot of effort to be there and prepared, even if it doesn’t work out.

2. The interviewer told porkie-pies.

One of the worst things you can do is lie to your job candidate.

Firstly, it’s unethical.

Secondly, it’s often pretty obvious (we can naturally sense when something isn’t quite right).

Thirdly, even if you do get away with it, you’re starting off on completely the wrong foot with your new recruit who’ll soon realise you lied.

You’d be surprised how many placed candidates leave within the first couple of months, because the role wasn’t “what was promised.”

That’s a heck of a lot of your time wasted!

Most recruiters that lie do so because they’re afraid of making the company (or themselves) look bad, putting off the candidate and/or making a fool of themselves.

But a little bit of honesty goes a long way – setting the right expectations straight away will mean that if and when a candidate does join you, they won’t be shocked and completely put off by anything.

3. The interviewer talks and talks (and talks).

Have you ever been interviewed by a complete chatterbox?

I have and this is what I remember feeling…

And I’m pretty sure the interviewer walked out of the room with absolutely no idea about who I was, what my strengths were and whether I’d fit into the company at all.

Good interviewers start a conversation with their candidates; asking the questions that need to be asked, but adapting to topics as and when they crop up and keeping things flowing.

This will put the candidate at ease and allows them to feel a bit more natural and willing to reveal more of that shining personality.

For more tips on putting your candidates at ease – click here.

4.The interviewer didn’t talk at all.

A conversation kind of implies a bit of back-and-forth!

If you’re sat sullenly and silent, just watching your candidate you’re going to make things incredibly awkward, intense and unnatural.

There are a few reasons why this kind of thing might happen…

If you’re already making a candidate feel awkward… do you really think they’re going to want to work with you full-time?

Always be prepared for every interview and always try and keep the conversation going!

5. The interviewer “tried too hard.”

We can’t all be Google, Facebook or Apple (insert the name of any hip tech company you like).

In fact, the whole point in “company culture” and “employer branding” is that it’s unique to you and your team.

Unfortunately, instead of discovering their own identity, a lot of companies attempt to replicate the ultra-quirky, “hipster” things they see in the news – and can’t pull it off.

It’s a bit like a totally uncool parent attempting to “get down with the kids.”

The disconnect is so obvious that it comes across a little bit desperate.

That includes…

When in reality, you’re a fairly average, quiet, absorbed office (which is not a bad thing).

Going back to point 2, be honest and you’ll attract people that fit into your business.

Why, why, why?

I guess some employers feel the need to stamp their authority in interviews.

Or perhaps they still have the old mentality that every single job-seeker is desperate for a job…

But that is just not the case these days.

Recruitment really is a two-way street and there are plenty of companies out there willing to work hard to pinch that awesome candidate off you.

If you’d like more recruitment and HR advice – click here to check out the rest of our blog.

Good luck.